Launched 2020
Launched early 2022
Launched 2023
About Us
McKenzie Digital Group is the parent of several services, nestled in the Digital Out Of Home advertising industry.
McKenzie Digital Group has evolved over 10 years. Throughout, it has ridden the highs and lows of a swiftly evolving industry, developed alliances with a network of key industry players, traded digital assets, established, and sold a sales and marketing business, developed a service and maintenance team, and most importantly culminated detailed industry intelligence that firmly places us ‘ripe’ for capitalising on our next initiative.
Currently, there are three main products available:
Our
Leadership
Lynne Healey
Founder – Chief Revenue Officer
Lynne is the Founder of McKenzie Digital Group and its Chief Revenue Officer. With over 15 years of experience in Automotive, Digital Media, E-commerce, and Human Resources. Lynne brings solid business acumen and has a unique talent for identifying opportunities to deliver on short, medium- and long-term commercial strategies.
Fiona Gunn
Founder – Chief Financial Officer
Fiona is the Chief Financial Officer of McKenzie Digital Group Pty Ltd specialising in finance, mergers and acquisition.
With a background in merchant banking, Fiona has provided advice to of some of A & NZ’s better digitech, food and manufacturing companies.
Ken Smith
Founder - Chairman
As the former CEO, MD and Chairman of a number blue chip organisations Ken has significant experience across all organizational functions and most industry sectors. He is a recognised developer of high-performance teams in most of those sectors, including NFP. Ken oversees all investment and development plans for McKenzie Digital Group stakeholders.
Dimitriy Fisinchuk
Founder - Managing Director
Dimitriy is the executive and director overseeing all investments, portfolio management and the operations of the McKenzie Digital Group.
With 20 years of experience throughout Australia and Europe as financier, founder and consultant to companies across the globe he now resides in Australia to the benefit of local start-ups and visionary founders.
Chairman
Ken Smith
As the former CEO, MD and or Chairman of a number blue chip organisations Ken has significant experience across all organisational functions and most industry sectors. He is a recognised developer of high-performance teams in most of those sectors, including NFP. Ken oversees all investment and development plans for McKenzie Digital Group stakeholders.
Managing Director
Dimitry Fisinchuk
Dimitriy is the executive and director overseeing all investments, portfolio management and the operations of the McKenzie Digital Group.With 20 years of experience throughout Australia, Europe and the USA as financier, founder and consultant to companies across the globe he now resides in Australia to the benefit of local start-ups and visionary founders.
Chief Financial Officer
Fiona Gunn
Fiona is the Chief Financial Officer of McKenzie Digital Group Pty Ltd specialising in finance, mergers and acquisition.
With a background in merchant banking, Fiona has provided advice to of some of A & NZ’s better Digi/tech, food and manufacturing companies.
Head of Sales & Partnerships
Brett Nielson
Brett brings 30+ years of Media, Marketing, Advertising and Commercial experience to McKenzie Digital Group, having worked across both media owner and media agency environments including oOh Media, Nine and Seven Networks, Southern Cross Austereo, WPP, Starcom MediaVest and Universal McCann.
Brett’s expertise spans media strategy development & execution, negotiation, buying and analysis and he maintains strong media & business relationships locally, nationally and throughout the Asia Pacific region.